It’s that time of year again. Sandvine has just released our 2H 2012 Global Internet Phenomena Report. This is the fourth report I’ve helped to co-author, and the twelfth one Sandvine has released in total.
As usual, the report is jam packed with insight on the latest broadband trends, based on aggregated and anonymized data from our mobile and fixed service provider customers. Among the key findings for the second half of 2012 are:
Global data usage is on the rise
- Mobile networks: The world leader of mobile data consumption is Asia with a mean monthly usage of 659 MB, up 10% in the last six months
- Fixed networks: Mean monthly data usage has increased by 120% from 23GB to 51GB in the past year on North American fixed line networks
Real-Time Entertainment continues to drive consumption
- In Europe, YouTube represents more than 20% of peak period downstream traffic on mobile networks
- Netflix dominates North American fixed networks accounting for 33% of peak period downstream traffic
- Other video services on North American fixed networks include Amazon (1.8% of peak period downstream traffic), Hulu (1.4%) and HBO Go (0.5%)
BitTorrent is losing ground
- BitTorrent continues to decline in application-share, accounting for 16% of total traffic in Europe and is slightly smaller in North America, accounting for 12%
- In Asia-Pacific, where there are fewer paid over-the-top video services available, BitTorrent accounts for 36% of total traffic
Alongside those facts, we took another look into our crystal ball and made six predictions about what we think the Internet will look like in 2015.
The full report, along with our regional snapshots that provide an even more in-depth look at traffic in Europe, Asia-Pacific, and North America can all be downloaded at sandvine.com.
To learn more about our crystal ball predictions, click on the image below.